Year
2024
Category
TVC
Services
Creative Planning • Cinematic Language • Visual Packaging • 3D Rendering
The Challenge
OPPO Reno5 needed to stand out in a crowded smartphone market. The brief called for a creative video that would highlight the phone's 5G connectivity and portrait video capabilities while connecting with a younger, lifestyle-focused audience enjoying outdoor activities.
The Solution
We developed a vibrant, lifestyle-driven narrative shot in stunning beach locations. The campaign centered on authentic moments of connection - from family dinners to beachside portraits - showcasing the Reno5's video and connectivity features in real-world scenarios. Dynamic editing and natural lighting created an energetic feel that resonated with the target demographic.
Credits
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