OPPO
OPPO Find X7 'Next Top Model'
Year
2024
Category
Brand Film
Services
Brand Integration • Narrative Depth • Documentary Style • VFX Compositing
The Challenge
Position the OPPO Find X7 as the next flagship model with professional-grade imaging capabilities. The campaign needed to demonstrate the phone's camera system in a way that appealed to photography enthusiasts while maintaining mass market accessibility.
The Solution
We created a cinematic journey through European architecture, showcasing the Find X7's imaging prowess through stunning aerial shots, rooftop perspectives, and architectural details. The documentary-style approach followed a photographer's quest to capture the perfect shot, naturally integrating product features within a compelling visual narrative. Helicopter aerials, cathedral exteriors, and intimate behind-the-scenes moments combined to position the Find X7 as a serious tool for creative professionals.
Credits
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